CNH Industrial

Territory Sales Manager - Construction Equipment

Location US-NY | US-MA
Position Type


CNH Industrial is a global leader in industrial goods. We provide farmers with cutting-edge technologies to help them feed a growing world population and we assist in building and rebuilding cities and infrastructures, all with future-proof powertrain solutions. With our Case IH, New Holland Agriculture, Case and New Holland Construction, and FPT Industrial brands, and comprehensive solutions for financing and aftermarket services, we’re driven to meet the needs of our customers.


The Territory Sales Manager is responsible for managing an assigned territory for sales and distribution of Construction Equipment whole goods, parts, service, and customer satisfaction by providing leadership to the field team. The Territory Sales Manager will optimize the CASE Construction Independent Dealer's performance through the development and implementation of a territory business plan.  


Who YOU are:

As the Territory Sales Manager, you must be a results-oriented individual who is organized and can work without direct supervision. Your passion drives you to achieve excellence in everything you do. You will work with your dealers to develop a sales plan that includes unit goals and tactics. Then you will ensure your dealers maintain an order bank of equipment with suitable specifications and quantities to meet these goals with timely delivery. Leading your dealers and territory team members you will strive to grow market share annually with an eye to dealer and territory profitability. Using your strong interpersonal skills, you develop meaningful business relationships with your dealers and become a trusted resource and confidant. This will spillover to your relationships with customers allowing you to elevate customer satisfaction levels on your territory further enhancing the bonds between dealer, customer and OEM.



  • Meet monthly, quarterly and annual market share and unit objectives by effective leadership of the territory sales team (includes dealers, product specialists, CNHi Capital, parts and service)
  • Direct and execute retail sales calls and retail financing with the sales team
  • Manage dealer inventory to meet retail demand
  • Dealer development and performance monitoring
  • Dealer product training at the territory level
  • Monthly reviews of sales plans and market share objectives
  • Communicate issues, concerns, trends and competitive information from the field to corporate staffs
  • Deliver customer value and ensure customer satisfaction


The qualified candidate will have:

  • Bachelor's degree and 5 or more years of experience selling heavy equipment through an established distribution network required. In lieu of Bachelor's degree will consider Associate's degree and 7 or more years of experience selling heavy equipment through an established distribution network OR High school diploma and 10 or more years of experience selling heavy equipment through an established distribution network considered in lieu of Bachelor's degree

Ability to travel up to 75% within territory to visit dealers and customers


The ideal candidate will have:

  • Strong knowledge and understanding of construction equipment, including the ability to operate equipment
  • A very strong working knowledge of Microsoft Office Products
  • Superior written and oral communication skills, including presentation skills required
  • Ability for critical thinking in a high paced environment

We offer you the following:

  • Attractive salary plus performance bonus
  • Complete benefit package including vision, dental and drug plan
  • Company vehicle- black pickup truck supplied
  • Employee savings plan with matching company contributions
  • A rewarding career in a company with over 175 years of history


This is a field-based position covering New York, Massachusetts, Vermont, Connecticut, Maine and New Hampshire. The ideal location for home base would be in the states of New York or Massachusetts.


CNH Industrial is an equal opportunity employer. This company considers candidates regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status. Applicants can learn more about their rights by viewing the federal "EEO is the Law" poster and its supplement here


CNH Industrial participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. You can view additional information here.


If you need reasonable accommodation with the application process, please call 1-800-889-4422 option 1 and then option 5, or contact us at


Read about our company’s commitment to pay transparency by clicking this link: pay transparency notice.



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